The Dream Debrief: Post-Event Analysis Form

Event Snapshot Event Name: Date(s): Location: Team Lead: Event Goal:

1. Sales Performance Total On-Site Revenue ($): Total Servings Sold (#): Sales Breakdown (# of Servings): Margarita: Tequila Sunrise: Sueños Blanco (Neat/On Rocks): Analysis & Hot Takes:

2. Brand Visibility Estimated Foot Traffic at Booth: Social Mentions/Tags (#): New Followers - Instagram (+#): New Followers - TikTok (+#): Influencer / Media Interactions:

3. Customer Feedback Product Feedback - Positive Comments: Product Feedback - Constructive Comments: Brand Perception / Killer Quotes:

4. Operations & Compliance

Logistics Rating (1=Nightmare 😫, 5=Dream 😎)

Load-in / Setup: 12345

On-Site Operations: 12345

Load-out / Teardown: 12345

Notes & Nightmares:

Compliance Checklist:

All staff Serving It Right certified?

Consistent ID checks performed?

Liquor purchased correctly & receipt kept?

Legal sample sizes maintained?

5. Staff Experience

Overall Team Morale (1=Barely survived 😫, 5=Best day ever 😎):

12345

Feedback from Bartenders & Brand Ambassadors: Team Wins & Shout-outs:

6. Return on Investment Total Event Cost ($): New On-Premise Leads (Bar/Restaurant names): New Retail Leads (Store names): Analysis: Was the juice worth the squeeze?

7. Actionable Intelligence: The Game Plan What We Crushed (More of this!): What We Can Improve (Learnings): Next Steps (Task / Owner / Due):

Sales Inquiries

Media Inquries

How It's Made
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How It's Enjoyed
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